Miraval, Four Seasons, Clinique La Prairie, Rosewood, Six Senses, Ritz-Carlton, NAMMOS: the west coast of Saudi Arabia is lining up the most anticipated openings in luxury hospitality. A complete overview of the new addresses in The Red Sea and AMAALA.
New hotel openings
To mark the opening of the Guerlain Spa at Le Normandy in Deauville, Barrière and Guerlain raised a monumental finial bee on the roof of the 1912 palace on 7 July 2026, crafted by the EPV-certified Poterie du Mesnil de Bavent.
Trip.com Group and Seat Unique Group (P1 Travel) seal a global partnership: over 500,000 official hospitality packages · F1, Premier League, major tours · arrive on the travel giant's platforms. A boon for the hotel industry in host cities.
Closed for nearly two decades, the Gran Hotel Taoro (1890), Spain’s first grand luxury hotel, has reopened in Puerto de la Cruz following a €35 million restoration: 199 keys facing Mount Teide, Michelin-starred dining, and the Sandára spa.
Fuerte Group Hotels is investing over €14m in Daia La Herradura, a 220-room, five-star adults-only hotel on the beachfront of Granada's Costa Tropical, scheduled to open in 2028.
Nammos Hotels & Resorts, the epitome of Mykonos' festive luxury, partners with Smokva Bay to create Nammos Resort Montenegro: 117 keys on the Budva Riviera, ten minutes from Sveti Stefan. Opening in 2029.
In Zurich, Silvio Denz and Peter Spuhler's Villa Florhof becomes the first Lalique boutique hotel: 13 rooms, a Damien Hirst artwork, and a brasserie by Christian Jürgens, whose debut has been postponed following two departures in the kitchen.
Saint-Tropez's only Spa by Clarins, nestled within the Hôtel de Paris just steps from Place des Lices, enhances its summer offering with an exclusive "Nouvelle Vague" Mediterranean-inspired treatment, Indiba and Japanese Lifting rituals, and a comprehensive range of new-technology therapies.
From August 2026, St. Regis Le Morne will become the first resort in the Indian Ocean to host treatments from Swiss house La Prairie, featuring an 80-minute signature volcanic basalt ritual created for Mauritius.
Ascendant Capital Partners acquires a portfolio of eight hotels and 965 rooms from Coastal Hospitality, almost all of which are oceanfront, between Virginia Beach and the Outer Banks. Schulte Hospitality takes over management, with renovations planned.
This summer 2026, Park Hyatt Paris-Vendôme combines a Mediterranean terrace, a frozen teatime by Naraé Kim, and chef Jean-François Rouquette’s 20th anniversary at Pur’, featuring a food and whisky pairing by The Macallan.
According to the La Liste 2026 ranking, two Parisian palaces are tied for first place among the world's 1,000 best hotels with a score of 99.5/100: La Réserve, for the second consecutive year, and Le Meurice, which joins the top spot.


























